Counterfunctionality: A Gallery

"Counterfunctionality is what makes a useless-seeming watch potentially more valuable — in identity terms — than, say, regular jewelry." More. Brought to you by The Murketing Organization.

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Sep 17
“This watch eschews the conventional division of a day into 24 hours, instead it divides into units of median daily routine. The dial shows a breakdown of what average people do on an average day, so you’re able to see what you yourself should - on average - be doing at any time.” Mr Jones Watches

“This watch eschews the conventional division of a day into 24 hours, instead it divides into units of median daily routine. The dial shows a breakdown of what average people do on an average day, so you’re able to see what you yourself should - on average - be doing at any time.” Mr Jones Watches
Posted at 9:40am

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